INTERR
From boutique to global player
interr is a specialist provider for international, personalised security services. The company has more than 25 years of experience with a track record to match and a client list to dream of.
The company grew and grew, yet the brand didn’t develop to represent them as a global force. After a successful pitch, NO Branding not only gave interr a fresh new look, but also delivered a brand positioning and a unified brand strategy — a message that works across Europe with offices in Berlin and Paris… and that’s only the beginning.
Brand strategy
Visual identity
Brand guidelines
Digital Design
UX Design
Brand roll out
Defining the brand positioning with brand attributes was needed to be able to move forward, which allowed us to place the brand where it belongs - at the top.
The obligatory stationery with letterheads, business cards and brochure ware was supported by beautiful and easy to use proposal templates and email marketing — externally and internally.
Not the usual security provider
The new visual identity was also rolled out into a fully responsive multi language website, which was later enhanced by its very own custom made client portal.
The site is translated in French and German with a different visual experience based on the location of the viewer.
