NO UNIFORM LONDON
Transforming brand identities into garments
Established in 2002 by Founder and Creative Director Nicholas Oakwell, NO Uniform was galvanised from a love for travel, luxury hotels, and lifestyle, combined with a lifelong devotion to couture fashion. Reaching new milestones, a brand refresh is imperative.
NO Uniform believes that uniforms are more than just functional attire; they are a vital element of the brand experience, specifically designed to reflect and enhance the identity of each establishment. The same context was applied in developing the new brand identity.
Brand strategy
Visual identity
Brand guidelines
Digital design
UX design
Brand Development & Visual Identity
We created a striking visual elements that capture attention and resonate with NO Uniform audience—the luxury hospitality industry. From logo design to comprehensive branding strategies, we ensured their identity stands out, fostering recognition and loyalty in a competitive landscape.
We designed beautifully crafted stationery that reflects the brand's personality and values, from business cards and letterheads to envelopes and hang tags. Our designs ensured consistency across all touchpoints, enhancing NO Uniform’s professional image and leaving a memorable mark.
UX and Website Design
We helped transform their online presence with compelling UX and website designs. We focused on creating intuitive, user-centered designs that enhance user experience and drive engagement. By blending aesthetic appeal with functional layouts, we ensured website not only looks great but also delivers seamless navigation and accessibility.
